
Production Innovation
Macro, a strategic partner of the Chinese National Diving Team, has consistently been at the vanguard of innovation in the home appliance industry, boasting an impressive record of 12 major technological breakthroughs.
INNOVATE
INNOVATE
Since 1988, when we first introduced the gas water heater equipped with a flame-out protection device, establishing a new safety benchmark, our evolution has never ceased. In 1990, we launched the first fully-automatic dishwasher, kick-starting the localization process. The "dual-high fire" gas stove in 2002 was specifically designed for Chinese users, offering high heat output and efficiency.
PERFORMATION
PERFORMATION
The journey of innovation continued with the debut of zero-cold water technology in 2008, which revolutionized the hot water experience. More recently, in 2021, we rolled out the revolutionary small - sized gas water heater, inaugurating the small era of hot water. In 2023, we introduced the split-type large-flow instant boiling and water purification integrated machine.
PURSUE
PURSUE
Each innovation is a direct response to user needs and a relentless pursuit of technological excellence. Whether it's liberating users from oil fume, providing energy-saving solutions, or crafting a more comfortable and healthy bathing environment, Macro remains dedicated to utilizing cutting-edge technology to create smarter, safer, and more convenient home solutions, thus shaping the future of home living.
14 Major Technological Innovations
Production Innovation
In 2020, Macro achieved remarkable recognition in the industry. It was honored as the "Pioneering Brand" in China's water heater sector and recognized as one of the most influential enterprises in the home appliance industry. The Z8 zero - cold water water heater became a best - selling model in China's water heater industry in 2020. Moreover, the TX7 zero - cold water water heater won prestigious awards such as the Excellent Product Award at the AWE (Appliance & Electronics World Expo) and the Industry Benchmark Award.
Three Major Industrial Parks
Macro Smart Technology Industrial Park
Changsha Industrial Park
Zhongshan Industrial Park
R&D
Macro boasts 24 professional laboratories, covering an area of over 6,000 square meters. Among them, three are national - level laboratories, standing as a testament to its commitment to top - tier research and development.
Equipped with more than 700 sets of state - of - the - art facilities, including a fully automated urban gas distribution system and a comprehensive array of inspection and testing instruments, with a total value reaching 75 million yuan, Macro's technological infrastructure is world - class. Complementing this is a team of over 400 technical professionals, whose expertise drives the company's innovation.
In addition, Macro has 137 dedicated product developers. Their passion and proficiency are the driving forces behind the creation of innovative and high - quality products, ensuring that Macro remains at the forefront of the industry.
Manufacture
Digitalized Manufacturing
In the era of rapid - paced industrial evolution, our manufacturing journey stands as a testament to the transformative power of digitalization.
Cost - Effective Operations
Digitalization has been the key to unlocking significant cost savings. Through advanced sensors and real - time data analytics, we optimize resource allocation. Automated inventory management systems reduce overstocking and stock - out situations, minimizing unnecessary storage costs and lost sales opportunities. Smart energy - management solutions, like the variable - frequency technology in our water heaters, ensure efficient energy consumption during production, cutting down utility bills substantially.
High - Speed Production and Turnover
Our digitalized production lines are a marvel of efficiency. The integration of industrial Internet of Things (IIoT) devices enables seamless communication between machines. This connectivity allows for just - in - time production, where components are delivered precisely when needed, slashing production lead times. Robotic process automation (RPA) handles repetitive tasks with lightning speed and precision, accelerating the overall production cycle and enabling faster turnover of products from the factory floor to the market.
Stringent Quality Control
Quality is the cornerstone of our manufacturing philosophy. Digital quality - control systems equipped with artificial intelligence continuously monitor every production step. These systems can detect even the slightest deviation in product specifications, from the alignment of parts in gas appliances to the temperature consistency in water heaters. Real - time feedback loops enable immediate corrective actions, ensuring that only products meeting our high - quality standards make it out of the factory.
Consistency and Stability in Product Quality
Digitalized manufacturing provides us with the tools to maintain product quality consistency and stability. Standardized digital workflows ensure that every product, regardless of when or where it's produced, adheres to the same exacting quality benchmarks. Data - driven insights from past production runs are used to refine and optimize processes, preventing quality issues before they occur. This way, our customers can always expect the same level of excellence in every product they purchase.
In essence, digitalized manufacturing is not just a technological upgrade for us; it's a strategic imperative that drives our competitiveness, efficiency, and commitment to delivering top - notch products.
Delivery and Transportation
At Macro, our reach extends far beyond domestic boundaries. Our products are sold in over 20 countries overseas, including strategic presences in Brazil, Israel, Singapore, Turkey and other regions.
Our manufacturing prowess is complemented by advanced production and transportation facilities. We've automated the processing of front and bottom cover products, ensuring precision and efficiency. Our AGV automatic transporters seamlessly move goods within the production area, enhancing internal logistics. Automatic stacking robots handle product stacking with accuracy, while automatic welding robots guarantee the quality of our products during the manufacturing process.
Our fully-automated unmanned stereoscopic warehouses optimize storage space and facilitate quick access to products. Meanwhile, the Intelligent Manufacturing Information Command Center oversees every step, ensuring smooth production and timely delivery.
With CE certification compliant with European standards and Australian standard certifications, our products meet high - quality international benchmarks. Through diversified online and offline channels, we offer users a one - stop intelligent service platform, ensuring that our products are not only accessible but also accompanied by excellent after - sales support during the delivery and transportation process.
Quality Control
At Macro, quality control is not just a process; it's the lifeblood coursing through every stage of our production journey. Our assembly lines serve as the cornerstone, where the magic of transformation begins. Here, a symphony of skilled artisans and state - of - the - art equipment harmoniously converges. With painstaking precision, they piece together components, crafting the very foundation of our unwaveringly reliable product lineup.
Once the assembly is complete, each product embarks on a gauntlet of rigorous electrical performance testing. This pivotal step acts as a gatekeeper, ensuring that our offerings not only meet but exceed the most exacting electrical safety and functionality benchmarks. Subsequently, seal testing comes into play, safeguarding the integrity and longevity of our products, especially in environments where resilience against the elements is paramount
Our commitment to quality control deepens with comprehensive detection. We leave no aspect unexplored, meticulously scrutinizing everything from the product's structural integrity to its operational nuances. But we don't stop there. User scenario detection elevates our quality assurance to new heights. By immersing ourselves in real - life usage simulations, we proactively identify and resolve potential issues, guaranteeing a seamless experience for our customers when they finally hold our products in their hands.
Even the packing stage is a crucial chapter in our quality control narrative. We spare no effort in ensuring that each product is encased in secure packaging, a shield against the perils of transportation and storage. Through a blend of scientific management and uncompromising quality control at every juncture, Macro stands resolute in its pledge to deliver products that inspire trust and confidence with every use.
Service
At Macro, our commitment to service extends far and wide, both domestically and internationally. With 8,893 offline retail terminals scattered across China, our comprehensive marketing network ensures that our products are easily accessible to customers nationwide. Our offline retail terminal system integrates KA channels, exclusive stores, and specialty counters, while our online system unites multiple major platforms like JD.com, Tmall, Suning.com, Gome, Pinduoduo, and Youzan Mall.
When it comes to overseas markets, we've also established a robust service framework. Drawing on the successful model of our domestic retail terminal system, we actively engage in cross - border collaborations and explore diverse channels. Our products, which have obtained relevant international certifications, are sold in over 20 countries. To ensure a seamless experience for our overseas customers, we've set up support mechanisms that are interconnected with various international platforms. Whether it's pre - sales consultation, after - sales maintenance, or technical support, we strive to provide prompt and professional service, making sure that customers around the world can enjoy the convenience and quality that Macro products bring.
Contacts
About Macro: +86 0757 2281 3639
E-Mail: trade@macro-appliance.com
Add.: Shunyuan South Road #9, Wusha Community, Daliang Street, Foshan City, Guangdong Province, P.R.China