About Macro

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Company Profile

Since its inception in 1985, Macro has been dedicated to enhancing hot water and kitchen experiences for Chinese households. Our product range includes water heaters, water purifiers, range hoods, gas stoves, dishwashers, and wall-hung boilers.

Over the past 39 years, we have pioneered and evolved a series of groundbreaking technologies, from flameout protection to automatic temperature control, compact integration, zero-cold water systems, central hot water solutions, and automated kitchen cooking.

As a founding pioneer in China's water heater industry, Macro has consistently led the forefront of innovation, actively driving the development of the kitchen and bathroom sector. We continue to infuse new meaning into "Made in China" and the pursuit of a better life for countless families.

1985

Established in

500

Ranked among China’s Top 500 Most Valuable Brands.

2500

Over 2,500 patents, more than 5,000 domestic and international awards, and 35 years of industry-leading technological innovations.

3000+

Company Employee

3000000

Production capacity: 3 million gas water heaters, 1 million wall-hung boilers, and 2 million stoves produced annually.

140+

Involved in the formulation of 140+ national, industry, and local standards.

CORPORATE VALUES

MISSION

We are committed to enhancing the quality of life for our users while driving a sustainable future.

Vision

To be the creator of exceptional kitchen and bathroom experiences for billions of families worldwide.

Core Values

Integrity, Exploration, Innovation.

Corporate Honors

R&D Achievement

Certified as National Technology Center of China

10 major and pioneering technological innovations

104 national and industrial standards drawing up

2500 patents owning

3000 national and international authoritative industrial awards.

Explore Corporate Honors

2022 Red Dot Design Award

Red Dot Award 2023

2022IF

Development History

1985

1988

1990

1997

2005

2009

2010

2011

2013

2016

2017

2018

2019

2020

2021

2022

2023

1985

Factory Groundbreaking Ceremony

1988

Construction Completed and Production Commenced

1988

Pioneered China’s First Flameout-Protected Domestic Gas Water Heater

1990

Introduced the first water-controlled gas water heater and fully automatic dishwasher.

1997

Launched China’s first forced-exhaust gas water heater.

2005

Launched China’s first forced-exhaust gas water heater.

2009

Introduced China’s first original domestic central water heater.

2009

Elected as the Chair Unit of the Fourth Hardware Products Association.

2010

Awarded the National Recognized Enterprise Technology Center with Postdoctoral Research Station.

2011

Awarded the National Key "High-Tech Enterprise Award".

2013

Honored with the Title of "Top Ten Gas Wall-Hung Boiler Brands

2016

Launched China’s First Smart Bath Gas Water Heater.

2017

Launched the Mate 7 Auto-Cooking System.

2018

Tiangong Gas Stove Awarded the Red Dot: Best of the Best Prize.

2019

Tiangong Series Product Launch Featured on CCTV.

2019

Awarded CCTV's "70th Anniversary 70 Brands".

2019

Awarded the Title of "Great Nation Manufacturing Research Base" by Xinhua News Agency and Outlook Think Tank

2020

Launched the Vientiane Series Products.

2021

Launched the Truly Compact Gas Water Heater.

2021

Launched the "Warm Bath Integration" Home Central Heating Gas Water Heater

2021

Macro Smart Technology Industrial Park Officially Commences Operations

2022

Launched the ZhiJi PRO Series.

2023

Launched the first split-type large-flow cold water boiler with heat and water purification function
Launched the first condensing zero cold water series wall-mounted boiler with "double cooling technology" Launched K3ZK easy-to-clean integrated stove with oil washing technology for the first time

Capability

As a pioneer in home appliance innovation since 1988, Macro integrates cutting-edge R&D, smart manufacturing, and global logistics to deliver high-performance solutions. With 12 major breakthroughs, including flame-proof water heaters and zero-cold water tech, we address user needs through 24 labs, 3 national-certified facilities, and 400+ engineers. Our three industrial parks leverage 5G, MES systems, and robotic automation to produce 5M+ units annually, ensuring precision and efficiency. Globally, we serve 20+ countries with CE/Australian-certified products, backed by 8,893 retail terminals and seamless cross-border support. From award-winning designs (Red Dot, Kapok) to AI-driven quality control, Macro redefines smart living with safety, sustainability, and innovation at its core.

Explore Capability

Sustainability

In an era of rapid development, we understand the environmental and social impact of business. As a leading supplier of water heaters and gas stoves, we not only focus on the performance and quality of our products, but also regard sustainability as our core mission.

Through innovative technology, we continue to introduce energy-saving and efficient products to help users reduce energy consumption and reduce carbon emissions. Our water heaters and gas stoves use environmentally friendly materials and smart design to ensure that you improve the quality of life at home while minimizing your impact on the environment.

In addition, we strictly follow green manufacturing standards in the production process, optimize resource utilization, reduce waste emissions, and actively promote the use of renewable energy. We believe that sustainable development is not only a corporate responsibility, but also a commitment to the future.

We are committed to working with users, partners and communities to promote a green lifestyle and create a healthier and more harmonious home on Earth for future generations. With every product, we are contributing to a sustainable future.

CSR

Help poor families